Creating an Effective Sales Pipeline Managem…

A sales pipeline management strategy can help your company to increase results and the overall productivity. If your sales pipeline isn’t giving you success, it is time to create a sales pipeline management strategy. Here are a few tips to consider when creating your strategy:

Get everyone on the same page

In order to be successful, you need to ensure that every employee is on the same page, as miscommunication can waste time and resources. Everybody on your sales teams, should know where every prospect is in the sales pipeline, from start to finish. By implementing a CRM system, you can guarantee that the sales team believes and trusts the information. Having a sales process with clearly defined stages, is the best framework for effective pipeline management. 


Prospects don’t want to buy anything from pushy salespeople. Instead, offer your prospects value, by slowing a problem for them, or educating them on new tools etc. By building rapport and a genuine relationship, you will become a trusted expert. The more value you offer, the further you can convert them down your pipeline.

Follow Up

The more time you spend following up, the more probability you will have of making a sale. Develop a daily habit of setting reminders to contact your prospects by phone or by email. Get to know them, ask if there are any other problems they are facing. The key is to make a genuine connection with another human.


The time it can take to close a deal can vary. It is vital to plan ahead, and have a clear map of how long a deal should take based on experiences with other clients.  By having this mapped out it will allow you to strategize when to speed up or slow down the sales process. 

Task Manage

Everyday it is essential to decide which tasks are more important and will result in closing a deal. By doing this you can ensure that you have a limited amount of time each day to allocate to each task. Identify which tasks need your immediate attention, and get those conversions that are close to being closed.

By following these steps, you will be able to clearly map out your sales pipeline management strategy. Here at HMC Global, we know sales and using our inFront system we can accelerate your business growth. If you want more information of our products, contact