The best sales teams are constantly looking to improve their sales performances. With higher targets than the year before or with tight deadlines, you may feel stressed but you want to succeed. When you hit all those sales targets for the year, you can breathe and feel accomplished by everything that you have achieved over the year. But, as a sales person there is always time to improve on your sales performance.
So, how can you improve and see an increase in your sales numbers?
Remember people buy people. It is far more important to establish a genuine connection with people. Especially, when you’re on the phone it may be difficult to create this but the most valuable thing is to listen carefully to what they are saying. If you are unable to answer something, don’t worry, tell them you will find out and get back to them.
The only way you are going to be able to figure out how to help your client or prospect is to understand their business and what they are trying to accomplish. By linking their problem to your product or service you won’t have to do much work selling. By doing your research first you will ensure that you can articulate all the messages you need, whilst, building a genuine connection.
Every day is busy in the sales world, so make sure you keep an up-to-date diary and goals, ensuring that you don’t miss a follow up or sales opportunity. Be strategic and prioritise all your work weekly meaning you can get all your tasks done to the highest standard.
This point follows on from being prepared. Know your industry inside and out – the terminology, trends and key problems. By doing this and constantly reading you will set up your sales game as companies will trust and respond to your knowledge of the industry and link this to how you can help them.
Remember, sales is a numbers game. Increase the amount of calls you make each week as you will increase your chances of closing. The more you are having conversations with clients and prospecting clients, the more of a relationship you are building with their company and yours.
There you have it! A few tips for you to up your sales game – If you introduce these you will see a vast improvement on your sales performance.
HMC operates a market-ready, proven methodology that integrates quickly and seamlessly with your wider operational aims, even in the most specialised or complex environments. HMC Global simplifies the entire business growth strategy process, so you can grow faster, work smarter and manage what matters. We have over 25 years’ experience in attracting inward investment to our clients regions and helping private sector companies to expand into new markets